Grascals drive to Mayberry
The Grascals have announced a promotional partnership with Mayberry’s Finest, a new brand of Southern-style canned and packaged foods whose marketing is based on the ever-popular Andy Griffith Show. The band will advertise the products during their live shows, in print, radio and television ads, and have recorded the Mayberry’s Finest jingle which can be heard online.
The Grascals will be visibly promoting the black eyed peas and creamed corn as they run the roads in their new Prevost XL2 tour bus, styled with the Mayberry’s Finest logo and several product images.
Mayberry’s Finest brand foods will be offered at retail grocery stores throughout the southeastern US starting this fall, and are available now online.
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Updated from an earlier posting... re-updated 2:25 p.m. to correct some errors.
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